digital intelligence | radical analysis
From architecture to analysis, challenge the traditional methods of measurement to draw insightful conclusions from your data and understand your market, consumers and performance in a deep meaningful way.
Recognize the abundance of digital intelligence hiding in your data and translate it into direct profits.
Every business should have a dynamic dashboard that reports the metrics that are important to the business. Dynamic dashboards are connected to the systems you use and stream live data so you can always get updated, accurate data. If you are spending too much time trying to understand how this translates to your business you may need to simplify the dashboard.
Digital intelligence answers difficult business questions that connect the dots between marketing and finance. This builds a strong marketing foundation to ensure that your marketing is driving efficient, measurable results.
Reporting calls focus on key metrics that relate to the end results in your business. Typically you begin with volume & efficiency and walk through the key contributing factors. Followed up with recommendations and strategy to ensure your business is always moving forward. Always ask yourself - Do I know how this is impacting my businesses revenue and profitability? If not, work towards that clarity.